Pépé Zino
Three plates of Italian pasta (cacio e pepe, pesto, carbonara) made with products imported from Italy
Practical guide · Products of Italy

DOP, PDO, PGI: how to recognise genuine Italian productsImported Italian products in Aubagne: a guide to the labels

Read a label, spot fake Italian and ask the right questions at the table.

In short

DOP (PDO) means every step happens in a defined area, PGI that at least one step does, TSG that a traditional recipe is protected. A flag or an Italian-sounding name guarantees nothing: check the exact name, the official logo, the ingredients and the country of origin.

Italian flags are everywhere on shelves and menus, yet much of what is sold as Italian never came from Italy.

This is called "Italian sounding". Reliable markers exist and take seconds to check.

This guide explains the labels, how to read a label and what to ask at a restaurant, with examples from the 100% homemade cooking in Aubagne at Pépé Zino.

Terroir and know-how

Why does origin really change the taste?

Terroir, know-how and a product specification shape flavour.

San Marzano tomatoes grow on volcanic soil at the foot of Vesuvius: dense flesh, few seeds, gentle acidity.

The DOP specification protects both a place and a method.

A sauce made from them needs little sugar and little cooking.

Margherita pizza with tomato sauce and basil, showing San Marzano DOP tomato flavour
Chef sprinkling grated cheese over pasta, an example of a protected Italian cheese
Decoding

EU labels explained: what do DOP, PDO, PGI and TSG guarantee?

Three official EU signs protect products linked to an origin or a tradition.

01

DOP / PDO: everything within a defined area

All steps take place in the zone.

Examples: Parmigiano Reggiano, Pecorino Romano, San Marzano.

02

PGI: at least one step tied to the area

At least one step happens in the zone.

Examples: Bresaola della Valtellina PGI, Mortadella Bologna PGI.

03

TSG: a protected recipe, no geographic link

Protects a traditional method, not a place.

Example: pizza napoletana TSG.

Comparison table: DOP, PGI and TSG

CriterionDOP / PDOPGITSG
ProtectsOrigin and know-howOrigin and reputationRecipe or method
Link to areaAll stepsAt least one stepNone
LogoRed and yellowBlue and yellowBlue and yellow, TSG
ExamplesParmigiano Reggiano, Pecorino Romano, San MarzanoBresaola della Valtellina, Mortadella BolognaPizza napoletana, mozzarella TSG
StrictnessHighestIntermediateMethod, not place
Fake Italian

What is "Italian sounding" and how to avoid the trap?

Products that evoke Italy without coming from it: flags, Italian-sounding names, gondolas.

In the EU, "parmesan" must be Parmigiano Reggiano, but "parmesan-style" products are not.

"Italian-style" describes an intention, not an origin.

How to

How to read the ingredients and country of origin?

A few reflexes, at the shop or in front of a menu.

01

Look for the exact name

"Type", "style" or "flavour" are warning signs.

02

Spot the official logo

Red/yellow for PDO, blue/yellow for PGI and TSG.

03

Read the ingredients

Genuine products have few ingredients.

04

Check the origin

An Italian brand can pack products from elsewhere.

The essentials

The 6 Italian products to know and recognise

Six products, and the most imitated ones.

Plate of spaghetti carbonara, a dish where Pecorino Romano is central
01

San Marzano DOP tomato

Whole peeled or fillets, DOP logo.

02

Parmigiano Reggiano

Dotted lettering around the rind.

03

Pecorino Romano

Sheep’s milk, salty: the soul of carbonara and cacio e pepe.

04

Extra virgin olive oil from Puglia

Origin "Italy" must be explicit.

05

Prosciutto di Parma

Five-pointed ducal crown branded on the rind.

06

Burrata

Freshness first: eat it quickly.

Waiter presenting two plates of Italian pasta in the dining room
At the table

5 questions to check a kitchen uses genuine Italian products

A kitchen that chooses its products likes to talk about them.

  1. 1

    Where does your tomato come from?

    A precise answer is a good sign.

  2. 2

    Which cheese goes in the carbonara?

    Pecorino Romano, and no cream.

  3. 3

    Which cured meats do you serve?

    Precise names, not an "assortment".

  4. 4

    Which olive oil do you use?

    The region should be known.

  5. 5

    What is made on site?

    Good produce and homemade go together.

For other signs, read our article on recognising a real Italian restaurant on the Pépé Zino blog. And for trattoria vs osteria, see our guide to Italian restaurant types.

A concrete example

What it means on the plate at Pépé Zino, in Aubagne

Carbonara with guanciale and Pecorino Romano, no cream; cacio e pepe with just pasta, pecorino and pepper.

Antipasti board with prosciutto di Parma, mortadella di Bologna and bresaola, fresh burrata and Puglia olive oil; margherita on San Marzano sauce.

Discover our trattoria and its homemade cooking, or start with our antipasti to share.

Margherita pizza, carbonara and pesto pasta on the kitchen counter at Pépé Zino in Aubagne

FAQ about Italian products

Are parmesan and Parmigiano Reggiano the same?

In the EU, "parmesan" must be Parmigiano Reggiano; "parmesan-style" products are not.

DOP and PDO: what is the difference?

None: DOP is the Italian acronym of the same EU label.

Is a mozzarella without a label necessarily fake?

No. Labels are voluntary; check ingredients, origin and freshness.

How can I tell if an olive oil is really Italian?

The label must state "Italy" or an Italian DOP/PGI as origin.

Where to taste imported Italian products near Aubagne?

At Pépé Zino, 100 Impasse des Martinets, Aubagne, open 7 days, dine-in only. Call 09 60 37 25 97.

Further reading

Come and taste the difference, dine-in only, at our trattoria Aubagne.

Dining room of the Italian restaurant Pépé Zino in Aubagne

Come and taste the difference

The simplest way to understand is to taste. Dine-in only, 7 days a week in Aubagne.

You can also book online via the contact page.